Paid social on every network — priced per lead, not per impression
VK Ads, Telegram Ads, Dzen, Odnoklassniki — we run campaigns on every platform where your audience actually is. AI agents generate creative and copy dozens of variants at a time, and only the ones that bring leads survive.
A PLATFORM STAYS ALIVE ONLY WHILE IT HOLDS THE COST PER LEAD FROM THE BRIEF
What we do
- A platform strategy — where your audience really spends its time and what a lead costs there. No “let’s do a bit of everything”.
- AI-generated creative — statics, carousels, video. Dozens of variants to test, instead of two banners from a designer once a month.
- Audiences and retargeting — segments from your database, lookalikes, abandoned enquiries, competitors’ followers.
- Landing pages per segment — lead forms, bots, pages (sheet 02), one for each segment.
- Anti-bot filtering — we cut fake submissions so your sales team isn’t drowning in noise.
How we decide what works
| Level | The question | The decision |
|---|---|---|
| Creative | does it hold cost per click and CR | weak ones are cut within 3–5 days |
| Audience | does it deliver leads at the brief price | budget moves to the strong ones |
| Platform | do the channel economics add up | the channel is closed, no sentiment |
| Funnel | do the leads turn into money | reconciled against CRM and payments |
We work across every social network: VK, Telegram, Dzen, Odnoklassniki, YouTube,
Instagram* and TikTok — we run paid campaigns wherever advertising is available, and build content and seeding where it isn’t.
*Meta is designated an extremist organisation in Russia and banned there.
Brief and economics
We work out what a lead can cost for the business to make money. That number governs every decision after it.
The first test batch
2–3 platforms, 3–4 audiences, 20+ creatives. The goal of the first iteration isn’t sales, it’s data: where a lead comes in under target.
Scaling
Winning combinations get the budget, losers are switched off. Every two weeks, a fresh wave of creative from the AI agents.
Reconciled with the money
Leads are traced through to payments in the CRM. The report is cost per lead and sales per platform, not screenshots of reach.
Want leads from social at a price you can plan around?
Tell us about the product — we’ll propose the platforms, a forecast cost per lead and a plan for the first test.
Discuss a launch